Affiliate Outreach & Partner Onboarding Specialist - 21518

Affiliate Outreach & Partner Onboarding Specialist
About the Company
Our client operates two distinct, growing businesses: a direct-to-consumer (DTC) wellness brand producing premium gut health supplements, and a specialized B2B SaaS platform engineered for Trading Card Game (TCG) vendors and creators. Leveraging high-margin product lines and a flat-fee software model that eliminates high transaction fees, both businesses empower creators, vendors, and affiliates to scale their earnings.
To support rapid market expansion across both brands, the client is seeking a dedicated Affiliate Outreach & Partner Onboarding Specialist to take ownership of influencer recruitment, partner onboarding, and outreach execution.
Role Overview
We are seeking a proactive Affiliate Outreach & Partner Onboarding Specialist to drive direct outbound partner recruitment across two distinct brands.
In this role, you will execute targeted social media and email outreach campaigns to recruit micro-influencers and content creators into profitable affiliate partnerships. For the DTC wellness brand, you will engage micro-influencers on Instagram to build out a high-margin affiliate network. For the B2B SaaS platform, you will conduct direct outreach to YouTube creators within the Trading Card Game (TCG) niche (e.g., Pokémon, sports cards) to onboard them as platform partners. Messaging templates, prospecting lists, and CRM infrastructure are fully provided—your focus will be consistent outreach execution, lead tracking, and partner onboarding.
The ideal candidate is a persistent, articulate communicator with 2–5 years of experience in influencer outreach, affiliate recruitment, or SDR prospecting, possessing strong written English skills and solid CRM discipline.
Key Responsibilities
DTC Wellness Affiliate Outreach (Instagram)

• Conduct direct outbound outreach to target micro/small influencers across Instagram using official brand profiles.
• Present the brand's high-margin affiliate commission structure to prospective partners persuasively.
• Build rapport with prospective health, wellness, and lifestyle creators, answering initial questions and guiding them through affiliate registration.
• Follow up consistently with prospective partners who have opened or expressed interest in affiliate messaging.
• Maintain clean records of influencer interactions, response rates, and registered affiliates.

B2B SaaS Partner Onboarding (YouTube & TCG Niche)

• Conduct direct outbound email and direct message (DM) outreach to target YouTube creators in the Trading Card Game (TCG) community.
• Communicate the platform's core value proposition: a flat monthly fee alternative that eliminates heavy transactional commission fees.
• Walk prospective creators through the partnership and affiliate onboarding process.
• Utilize pre-built prospecting lists and messaging frameworks to maintain high outreach volume.
• Build genuine relationships with niche creators, positioning the SaaS platform as an essential business tool for their audience.

CRM Tracking & Pipeline Management

• Manage outreach stages, creator contact details, response tracking, and onboarding statuses within the CRM.
• Log all communications, follow-ups, and partner sign-ups accurately to prevent duplicate contacts or missed leads.
• Provide regular daily/weekly updates on outreach volume, response rates, and newly onboarded affiliates.
• Suggest messaging tweaks or workflow improvements based on real-time creator feedback.

Required Qualifications

• 2–5 years of professional experience in affiliate outreach, influencer marketing, outbound SDR prospecting, or partner onboarding.
• Exceptional written English communication skills with the ability to build natural, professional, and engaging rapport over DMs and emails.
• Proven experience conducting outbound social outreach (Instagram DMs) and email recruitment.
• General CRM experience and comfort maintaining organized lead tracking databases.
• Strong organizational skills with the ability to manage outreach pipelines for two distinct brands simultaneously.
• Self-motivated and dependable, with the discipline to maintain consistent daily outreach volume independently.
• Reliable high-speed internet connection, personal computer, and a dedicated workspace.
• Availability to work full-time hours, Monday–Friday, 9:00 AM–5:00 PM EST (with schedule flexibility to reach creators during peak engagement windows).

Preferred Qualifications

• Previous experience in DTC e-commerce, wellness, dietary supplements, or health industries.
• Familiarity or interest in the Trading Card Game (TCG) niche, gaming culture, or YouTube creator ecosystems.
• Track record of building or scaling affiliate and influencer networks from scratch.
• Experience using social media outreach platforms, CRM systems, and email tracking software.

Technology & Tools
Candidates should be proficient with or capable of quickly mastering:

• Instagram (Direct Messaging & Profile Outreach)
• Email Outreach Platforms & Business Email
• CRM Systems (Pre-built lead tracking & pipeline management)
• Google Workspace (Docs, Sheets, Drive)
• Communication Tools (Slack, Zoom)

Role Details

• Job Title: Affiliate Outreach & Partner Onboarding Specialist
• Experience: 2–5 years
• Employment Type: Full-Time
• Schedule: Monday–Friday
• Hours: 9:00 AM–5:00 PM EST
• Work Arrangement: Fully Remote
• Primary Focus: Micro-influencer recruitment (Instagram), TCG YouTube creator outreach (Email/DM), affiliate onboarding, and CRM pipeline tracking

What This Role Offers

• A dual-brand position managing outreach across both consumer health and tech/SaaS sectors.
• Turnkey execution environment: all scripts, prospecting lists, CRM tools, and messaging frameworks are fully provided.
• High strategic impact, reviving an untapped affiliate channel for a DTC brand and launching a new B2B SaaS partner network.
• A stable full-time position working during standard Eastern Standard Time business hours.

Ideal Candidate Profile
The ideal candidate is an organized, persistent outreach operator who knows how to open doors and convert interest into active partnerships.
They understand how to communicate with creators—balancing a casual, authentic approach on Instagram DMs with professional clarity over email. They do not get discouraged by low initial response rates; instead, they execute daily outreach volumes systematically, keep the CRM meticulously updated, and follow up consistently until partners are fully onboarded.
Most importantly, they take ownership across both brands, ensuring no lead falls through the cracks and both partner networks grow steadily week over week.
Success Metrics
Success in this role will be measured by:

• Total volume of daily outbound outreach touchpoints completed across both brands.
• Response rates and conversion rate of prospective creators into active affiliates.
• Total number of newly registered and onboarded affiliates/partners per month.
• Accuracy and cleanliness of lead logs and activity tracking in the CRM.
• Timeliness and consistency of follow-ups on warm inquiries.
• Effective daily coordination and alignment with executive leadership.