Influencer and Ambassador Manager

The College of Naturopathic Medicine (CNM) is the UK’s leading training provider in natural therapies. For over 25 years, our mission has been to empower people to take control of their health through natural wellness. We offer a wide range of degree-level and short courses in nutrition, naturopathy, herbal medicine, acupuncture, homeopathy, natural chef training, and more.

This role is all about impact and results. You will build and manage a high-performing influencer and ambassador programme, working with established voices in wellness, nutrition, and lifestyle who can inspire audiences and convert followers into course applications.

• →Develop and deliver an influencer marketing strategy focused on generating student enrolments
• →Identify, recruit, and manage influencers with large, engaged followings in wellness and lifestyle
• →Negotiate strong commercial agreements with influencers and ambassador partners
• →Design and run campaigns that drive high-quality traffic to CNM’s courses and events
• →Collaborate with the wider marketing team to optimise messaging, funnels, and conversion strategies
• →Track, analyse, and report on key metrics including engagement, leads, cost per acquisition (CPA), and ROI
• →Continuously refine the programme to maximise performance and return on investment