webmd
webmd10mo ago
New

Director, Competitive Insights and RFP Response

United StatesUnited States·Newarkexecutive
OtherDirector
0 views0 saves0 applied

Quick Summary

Key Responsibilities

-Proposal Leadership: Oversee intake,

Technical Tools
OtherDirector
Position Summary:
We are seeking an accomplished and strategic Director, Competitive Insights and RFP Response to lead our RFP function and elevate it into a true competitive advantage. This leader will not only manage the end-to-end proposal development process but also own our overall RFP strategy—ensuring we pursue the right opportunities, differentiate our responses, and consistently win.
The ideal candidate is a senior professional with deep expertise in RFP strategy, capture management, and sales enablement, capable of shaping go-to-market decisions while driving flawless execution. This role requires both strategic vision and hands-on leadership to align our RFP efforts with the organization’s growth objectives.
Key Responsibilities:
-Proposal Leadership:
  • Oversee intake, qualification, response, and submission processes across all business lines and products, particularly in healthcare payer and provider markets.
  • Deliver high-quality, on-time proposals while maintaining consistency in messaging, branding, and positioning.
  • Partner with Finance and Product teams to ensure pricing strategies align with value and competitiveness.
  • Lead post-mortems to capture lessons learned and drive continuous improvement.
  • Partner with Sales, Product, Finance, Legal, and Operations to ensure responses are accurate, compelling, and strategically aligned.
  • Act as a thought partner to Sales leaders on deal positioning and strategy.
  • Serve as primary liaison with external buying agencies, GPOs, and procurement influencers.
  • Build trusted relationships with stakeholders to increase visibility into future opportunities.
-Proposal Strategy, Client Engagement & Thought Leadership:
  • Build framework to identify & prioritize opportunities while declining non-strategic bids.
  • Monitor market activity to ensure visibility into all relevant RFPs, bids, and tenders.
  • Partner with executives to align pursuit decisions with growth goals.
  • Maintain a centralized library of content, case studies, and metrics to accelerate response speed and elevate quality.
  • Collaborate with Sales, Product Marketing, and Executive leadership to create and deliver strategic presentations for marquee clients and joint solution partnerships.
  • Ensure proposal insights and differentiators are carried through into client-facing narratives and strategic account materials.
  • Support co-creation engagements with clients by tailoring solution narratives, case studies, and financial justification materials that align to enterprise-level outcomes.
  • Develop and refine best practices in storytelling, competitive positioning, and value articulation.
-Market Intelligence, Analytics & Reporting and Continuous Improvement:
  • Track & report on RFP volume, pursuit rates, win/loss performance, & outcome drivers.
  • Lead structured win/loss analysis to surface themes in pricing, relationship, product fit, and brand trust.
  • Use data to guide go/no-go decisions and improve processes.
  • Present insights to ELT on pipeline health, trends, and competitive intelligence.
  • Develop intelligence reports that guide top-of-funnel strategy, demand generation, and sales enablement.
  • Partner with leadership to present quarterly insights that inform product strategy, pricing models, and brand positioning.
Experience & Qualifications:
  • A senior pursuits professional with 10-15 years experience
  • 7+ years of experience managing complex proposals in the highly competitive healthcare industry; with deep knowledge of enterprise sales cycles, competitive intelligence, and proposal development.
  • A persuasive communicator and storyteller who can distill technical and business issues into client-centered, compelling narratives driven by our product solutions.
  • A leader with executive presence, able to influence strategy, command strategy discussions, and drive alignment across multiple stakeholders.
  • Proven track record of managing high-stakes proposals with measurable results.
  • Demonstrated success integrating win themes, differentiators, and market insights into compelling narratives.
-Leadership Skills:
  • Proven ability to improve win rates and introduce scalable best practices.
  • Strong record of leading cross-functional teams under tight deadlines.
  • Collaborative, resilient, and able to thrive in a fast-paced, high-stakes environment, with decisiveness to drive consensus.
  • Experience mentoring and developing proposal teams.
-Tools & Systems:
  • Proficiency with RFP software (e.g., RFPIO, Loopio, Qvidian).
  • Experience with Salesforce CRM and content management platforms.
  • Strong proficiency in Google Suite; Slides, Sheets, Docs, etc.
 
Comp. range: $110,000 - $135,000
 
Bonus Eligible:
This position is also eligible for a discretionary company bonus, based upon business results.
 
Benefits: Employees in this position are eligible to participate in the company sponsored benefit programs, including the following within the first 12 months of employment:
 
  • Health Insurance (medical, dental, and vision coverage)
  • Paid Time Off (including vacation, sick leave, and flexible holiday days)
  • 401(k) Retirement Plan with employer matching
  • Life and Disability Insurance
  • Employee Assistance Program (EAP)
  • Commuter and/or Transit Benefits (if applicable)
 
Eligibility for specific benefits may vary based on job classification, schedule (e.g., full-time vs. part-time), work location and length of employment.

Location & Eligibility

Where is the job
Newark, United States
On-site at the office
Who can apply
US

Listing Details

Posted
November 5, 2025
First seen
September 26, 2026
Last seen
September 26, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
14%
Scored at
September 26, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
Newsletter

Stay ahead of the market

Get the latest job openings, salary trends, and hiring insights delivered to your inbox every week.

A
B
C
D
Join 12,000+ marketers

No spam. Unsubscribe at any time.

webmdDirector, Competitive Insights and RFP Response