Regional Marketing Manager - North America

Austin · AustinPermanent - Full-timemid

MarketingRegional Marketing Manager

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Overview

About AgicapAgicap is one of the fastest scale ups in Europe, with over 8000 customers, 600 employees, $180m raised and fast revenue growth.

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MarketingRegional Marketing Manager

About Agicap

Agicap is one of the fastest scale ups in Europe, with over 8000 customers, 600 employees, $180m raised and fast revenue growth.

We are now launching in North America with the opening of an office in Austin, Texas. We already convinced 100+ customers in North America. Product-market fit is validated, it is now a matter of accelerating revenue generation with a local team. The ambition is to create a Hub in Austin with 100+ people over the next couple of years.

Agicap allows CEOs and Finance teams of SMBs and Mid-Market companies to efficiently manage and forecast their cash flow, pay their suppliers and get paid.

Cash is King, and Agicap fundamentally reshapes the way companies manage one of their greatest pain points.

Our ambition is to become the global financial management solution for SMEs and Mid-Market companies worldwide.

We are constantly looking for great talents, aiming for excellence and ready to join our ambitious adventure!

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About the Regional Marketing Manager role

We are seeking an experienced Regional Marketing Manager to continue growing our US marketing presence in Austin, Texas. In this pivotal role, you will act as a strategic business partner to our US regional team and US CRO, collaborating closely on go-to-market strategy, regional growth, and alignment with our company’s vision. As the first marketing professional on the ground in the US, you will work directly with our headquarters team of 30 based in Europe to drive results.

We're looking for a self-starter who thrives in fast-paced environments, is comfortable building from the ground up, and can bridge global resources with local needs.

Develop and execute regional marketing strategies to drive revenue and demand generation, and brand awareness in the US market.

Serve as a strategic marketing partner to the US CRO and regional sales teams, ensuring strong alignment on business goals and pipeline development.

Collaborate with global marketing at HQ and our GTM agency to tailor and execute performance campaigns for the US market, utilizing a broad mix of digital and traditional marketing channels.

Foster relationships with industry partners, associations, and influencers in the finance field.

Plan, coordinate, and execute webinars, field events, and industry conferences, including logistics, audience acquisition, and speaker management.

Communicate strategies, campaign plans, and results across regional and global teams for maximum impact and alignment.

Analyze key marketing metrics and campaign performance, providing actionable insights and recommendations for future investments.

Continually monitor US and industry trends to refine messaging and marketing tactics.

Focus on driving Pipeline and MRR (monthly recurring revenue) through effective marketing mix and campaign execution.

Grow and position the AGICAP brand as a leader in cash flow management software within the US market.

Independently manage a variety of marketing projects, such as producing customer case studies and video testimonials, from ideation through completion.

Minimum 3-5 years’ experience in field marketing or regional marketing roles, ideally within B2B SaaS or technology sectors.

Demonstrated success working as a key business partner to sales, country managers, and cross-functional stakeholders on regional strategy.

Entrepreneurial, highly sales-oriented approach with a proven ability to thrive in a start-up or fast-growing environment.

Excellent project management and communication skills.

Experience with HubSpot and event/webinar tools is preferred.

Strong ability to work independently, prioritize workloads, and drive multiple projects simultaneously to completion.

Experience collaborating across international teams and cultures.

Passionate team player who takes initiative and is motivated to achieve both personal and team goals.

Bonus: Experience working with US and/or global SaaS companies; familiarity with cash flow or financial management solutions is a plus.

Competitive benefits package, including comprehensive health coverage and a 401(k) plan

Stock options available for top performers