Social Media Strategist

A career at Auto-Owners is challenging and rewarding.  Our group of caring associates create financial security by helping individuals and businesses make a new start when a loss occurs.

Auto-Owners Insurance, a top-rated insurance carrier, is seeking a motivated individual to join our team as a Social Media Strategist. The position requires the person to:

• →Independently develop branded Auto-Owners content for review.
• →Curate and manage content using existing tools for all Social Media platforms.
• →Suggest and monitor KPIs (Key Performance Indicators) using existing tools to gauge a Social Media Platform’s success.
• →Adopt Social Media best practices based on Auto-Owners’ standards and culture.
• →Monitor social media platforms for both Auto-Owners and our sponsorship partners and engage with followers who leave comments.
• →Share positive online reviews with key stakeholders and forward negative reviews to the claims team for investigation.
• →Assist with regional philanthropic efforts.

• Ability to work collaboratively on a team
• Ability to use software to construct content
• B-to-B and/or B-to-C social media content creation experience preferred.
• Underwriting or claims experience helpful.
• Enjoys interacting with people to provide surprise and delight experiences.
• Adept at tactfully communicating with disgruntled consumers.
• Good at time management and providing timely responses.
• Competency to learn new PC tools.
• A bachelor’s degree is required. This requirement may be waived prior to education and experience at the company’s discretion.

#LI-KC1 #LI-Hybrid

Auto-Owners Insurance is an equal opportunity employer. The Company hires, transfers, and promotes on the basis of ability, without consideration of disability, age, sex, race, color, religion, height, weight, marital status, sexual orientation, gender identity or national origin, or any factor contrary to federal, state or local law.