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VP of Product (Play)

Sofiaexecutive
Product ManagementProduct Director
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Quick Summary

Overview

About Us: Betty is an innovative entertainment company pioneering at the intersection of real-money online casinos and casual mobile gaming. Betty Canada is a scale up company accredited by the Alcohol and Gaming Commission of Ontario (AGCO) as a B2C operator in February 2023, we've set a new…

Key Responsibilities

Own product strategy across Play Drive engagement, retention and overall player experience Partner closely with LiveOps on promos, events and content Push teams from task execution to real problem solving Set standards for product thinking and…

Requirements Summary

Strong product builder background and experience Background in gaming (ideal) or consumer products with strong engagement focus Experience shaping clear product strategy, not just delivery Comfortable making decisions in ambiguity Ability to work…

Technical Tools
a11yab-testingb2c

 

About Us:

Betty is an innovative entertainment company pioneering at the intersection of real-money online casinos and casual mobile gaming.

Betty Canada is a scale up company accredited by the Alcohol and Gaming Commission of Ontario (AGCO) as a B2C operator in February 2023, we've set a new standard in the industry.

Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritize our players' safety and enjoyment above everything else.

Our Values:
  • We are honest - we value honesty in all aspects.
  • Bring the Olives - we offer premium customer experience.
  • Think Big - we believe in always striving for more.

Responsibilities

~1 min read
  • Own product strategy across Play 
  • Drive engagement, retention and overall player experience 
  • Partner closely with LiveOps on promos, events and content 
  • Push teams from task execution to real problem solving 
  • Set standards for product thinking and decision making 
  • Work cross-functionally to deliver meaningful player outcomes 

Requirements

~1 min read
  • Strong product builder background and experience
  • Background in gaming (ideal) or consumer products with strong engagement focus 
  • Experience shaping clear product strategy, not just delivery 
  • Comfortable making decisions in ambiguity 
  • Ability to work within a fast paced environment
  • Strong understanding of player/user behaviour, engagement and retention 

Nice to Have

~1 min read
  • iGaming experience
  • CRM / lifecycle / MarTech exposure

 

What We Offer

~1 min read
Competitive salary
Premium Health insurance
Career and skills development opportunities
Fun and collaborative team environment
New modern office space

Location & Eligibility

Where is the job
Sofia
On-site at the office
Who can apply
Same as job location

Listing Details

Posted
May 7, 2026
First seen
May 7, 2026
Last seen
May 10, 2026

Posting Health

Days active
0
Repost count
0
Trust Level
60%
Scored at
May 7, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust

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VP of Product (Play)