TOW AND SHOW DEMO OPERATOR REPRESENTATIVE

Join a Company That’s Built to Elevate You. 

At Carter Machinery, we don’t just offer jobs - we offer long-term careers defined by purpose, innovation, and impact. We’ve built an award-winning workplace where high achievers thrive, careers grow, and your work truly matters. 

Our legacy is strong, our vision is bold, and our future is built on investing in the growth and well-being of our people. Whether you're turning a wrench, managing operations, or supporting customers, you play a vital role in powering industries that moves the world forward. 

• →Safely transport equipment using an F350 and trailer to customer locations, job sites, dealer events, and demonstrations
• →Set up, conduct, and support machine demonstrations for prospective and existing customers
• →Educate customers on machine features, benefits, applications, and operating procedures
• →Encourage customers to operate equipment and gain hands-on experience with machines
• →Build relationships with contractors, business owners, operators, and other prospective customers
• →Partner with sales representatives to identify, qualify, and develop new sales opportunities
• →Coordinate logistics for equipment transportation, delivery schedules, and demonstration events
• →Ensure equipment is clean, fueled, maintained, and presentation-ready for customer events
• →Complete pre-trip and post-trip vehicle and trailer inspections
• →Maintain compliance with all DOT, company, and safety requirements
• →Gather customer feedback and communicate market insights to sales and management teams
• →Represent the company professionally at trade shows, open houses, customer events, and community activities
• →Work in coordination with team to achieve Continuous Improvement goals and objectives
• →Perform other duties as assigned

• High school diploma or equivalent
• Bilingual in Spanish and English
• Experience operating skid steers, compact track loaders, mini excavators, or related equipment
• Knowledge of equipment applications and customer job site requirements
• Sales, rental, or equipment demonstration experience
• DOT compliance and trailer hauling experience
• Valid driver's license
• Excellent driving record
• Experience towing equipment with heavy-duty pickup trucks and trailers; Ability to secure equipment using chains, binders, and tie-down devices
• Willingness to travel frequently within assigned territory
• Familiarity with construction, compact equipment, agricultural, or rental equipment, preferred
• Strong customer service and communication skills
• Ability to demonstrate equipment operation safely and confidently
• Self-motivated with excellent organizational and time-management skills

• Working independently
• Number of customer demonstrations completed
• New customer contacts generated
• Qualified sales opportunities created
• Equipment utilization and event participation
• Customer satisfaction and engagement levels
• Safe driving and transportation performance
• Promoting a positive customer experience
• Upholding the Core Values of Integrity, Commitment, Excellence and Teamwork by embracing The Carter Way

• Regularly required to sit and talk or hear
• Frequently required to stand; walk; use hands to finger, handle, or feel and reach with hands and arms; climb on and off equipment safely
• Frequently lift and/or move up to 50 pounds
• Specific vision abilities required by this job include close vision, distance vision and ability to adjust focus