Senior Manager, Global Meetings, Events & Brand Experiences

The Senior Manager, Global Meetings, Events & Brand Experiences is responsible for leading the strategy, operations, and performance of Columbia Sportswear Company's corporate events function, ensuring the successful delivery of meetings, events, activations, and experiences that support business objectives, strengthen brand engagement, and elevate stakeholder experiences.

This role leads a high-performing team and a complex ecosystem of agencies, production partners, suppliers, technology providers, venues, and hospitality partners to deliver world-class events. As a trusted advisor to senior leaders, the Senior Manager, Global Meetings, Events & Activations brings clarity to ambiguity, navigates complex challenges, removes barriers to execution, and drives alignment across diverse stakeholders.

The ideal candidate combines exceptional leadership and emotional intelligence with deep expertise in event operations, vendor management, event technology, production, budgeting, contracting, and experience design. This leader is highly adaptable, influential, solutions-oriented, and able to coach teams, business partners, and executives to achieve successful outcomes in fast-paced and evolving environments.

Team Leadership & Talent Development

• Lead, develop, and inspire a high-performing Events team, fostering a culture of accountability, collaboration, innovation, and continuous improvement.

• Coach and mentor team members while influencing stakeholders and senior leaders to drive alignment, informed decision-making, and successful business outcomes.

• Build organizational capability, define clear priorities, and create an environment that enables teams to perform at their highest level.

• Leads large, cross-functional initiatives involving significant budgets, business impact, and organizational complexity.

• Influences decisions and outcomes across Marketing, Sales, Product, Procurement, Finance, Legal, HR, Communications, and external partners.

• Bachelor’s degree in Business, Marketing, Communications, Hospitality, Event Management, or a related field.

• CMP, PMP, or related professional certification preferred.

• 10+ years of progressive experience in corporate event management, experiential marketing, hospitality, event operations, or related disciplines.

• 5+ years of people leadership experience managing teams, large-scale programs, budgets, and external partners.

• Demonstrated experience leading large-scale corporate, executive, customer-facing, virtual, and hybrid events.

• Experience managing agencies, production vendors, AV providers, hotels, venues, labor partners, and event technology suppliers.

• Event strategy, operations, production, hospitality, experiential marketing, and attendee experience design.

• Budget management, forecasting, procurement, contract negotiation, and financial stewardship.

• Event technology platforms, registration systems, virtual event solutions, and attendee engagement tools.

• Vendor management, operational governance, and organizational capability development.

• Ability to travel domestically and internationally up to 25–30% annually.

• Flexibility to support events during evenings, weekends, early mornings, and other nontraditional business hours.

• Ability to work in event environments requiring extended standing, walking, lifting, and onsite operational support.

#Onsite

#LI-LC1

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.