Social Freelancer, Sneakers

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OtherSocial Freelancer

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Quick Summary

Overview

Company And Culture Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale.

Technical Tools

OtherSocial Freelancer

Company And Culture

Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.

Execute the voice of Complex Sneakers (Facebook, Twitter/X, Instagram, TikTok) on all of our social platforms, exhibiting excellent judgment and audience-sensitive framing

Create, curate, and be responsible for all content published to Facebook, Twitter, and Instagram for Complex Sneakers

Lead community management, moderation, and DM management using a deep understanding of the Complex tone and voice

Surface and pitch viral, breaking, and social-friendly content to our news team

Develop creative assets in Photoshop and Premiere/CapCut

Ideate, source, and create original real-time content for all Complex Sneakers audiences, identifying memes and trends at the cusp of virality

Support all social goals (growth, traffic, views, and engagement) and be accountable for providing vertical-specific tactics, strategic pivots, and added direction when needed

Track and share social and platform best practices with internal teams, providing best-in-class examples where possible

Manage workflow of editorial social posts, working with the branded social team to coordinate posting and schedules, when necessary

2-3 years of social media and editorial experience with a publisher or brand

A deep understanding of the Complex Sneakers content, voice, and tone

Proficient in Adobe Creative Suite and Premiere Pro

Positive, intuitive, proactive, and collaborative team player

Strong writing and communication skills, proofreading experience, and quick decision-making skills

Must be willing to work nights and occasional holidays for coverage of live events

Robust knowledge of sneaker culture and how it connects to areas such as streetwear/fashion + pop culture + sports + music

Possess a deep understanding and fluency of all social media platforms (Facebook, Instagram, Twitter, TikTok, YouTube Shorts)

Proven track record in driving audience and consumer action on social

Remain up-to-date on what our competitive set is doing to ensure that our lane isn’t being stepped on