Senior Director, Partnerships (Commercial)

New-York CityPermanentsenior

OtherPartnerships

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About the Role The Partnerships team at Equativ manages key strategic relationships across the Equativ Ad Exchange. As Senior Director, Partnerships,

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OtherPartnerships

About the Role

The Partnerships team at Equativ manages key strategic relationships across the Equativ Ad Exchange. As Senior Director, Partnerships, you will play a critical role in driving the growth, performance, and long-term success of our most important partners.

Reporting to the SVP, Global Partnerships, this role will work closely with senior stakeholders across Sales, Product, Engineering, Finance, and Legal to manage executive-level relationships, negotiate complex commercial agreements, and drive scalable revenue growth. You will also lead strategic initiatives across agency holding companies, brand-direct clients, and independent agencies, ensuring Equativ’s programmatic, managed service, and curation offerings are adopted and expanded effectively.

This is a highly visible, senior commercial role requiring strong executive presence, deep programmatic expertise, and the ability to operate autonomously in a fast-paced, high-growth environment.

Develop, negotiate, and close new strategic partnerships that drive scalable, repeatable revenue from emerging and existing demand sources.

Own and grow a portfolio of senior-level partnerships, identifying upsell opportunities, diversifying product adoption, and ensuring long-term partner satisfaction.

Lead executive-level conversations with strategic agency partners, brand-direct partners, and strategic platforms.

Build and maintain a robust pipeline of commercial opportunities, providing clear visibility and regular updates to internal stakeholders.

Create revenue forecasts for new partnerships and channels, ensuring alignment with broader business objectives.

Achieve revenue targets across innovative solutions including programmatic, managed services, and curation products.

Partner closely with Sales leadership to support sellers managing key accounts and accelerate incremental net revenue.

Collaborate cross-functionally with Product, Engineering, Finance, and Legal to align partnership strategy, product feedback, and commercial execution.

Provide actionable market insights to Product and Tech teams to inform roadmap priorities and product innovation.

Act as a senior commercial leader and internal quarterback, ensuring alignment and accountability across teams supporting partnership execution.

8+ years of experience in business development, partnerships, or commercial leadership within programmatic advertising.

Deep understanding of the programmatic advertising ecosystem, including DSPs, SSPs, data, identity, and demand-side solutions.

Proven track record of driving and exceeding significant revenue goals through strategic partnerships.

Strong analytical mindset with the ability to translate data into commercial insights and recommendations.

Experience negotiating complex commercial and legal agreements in collaboration with internal legal teams.

Exceptional executive communication, presentation, and negotiation skills.

Proficiency in Google Sheets and Google Slides.

Comfortable operating autonomously in a dynamic, fast-paced, and evolving environment.