Senior Manager, Franchise Operations

United States·Chicagosenior

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Quick Summary

Key Responsibilities

Lead the Franchise, Commercial, and Customer execution and stewardship for fairlife’s DSD portfolio of brands within the North American Operating Unit (NAOU),

Requirements Summary

Bachelor’s Degree in related field required 3-5+ years of CPG sales and/or commercial experience required,

Technical Tools

OtherManager

fairlife, LLC is a Chicago-based nutrition company that creates great-tasting, nutrition-rich and dairy products to nourish consumers.

With over $3B in annual retail sales, fairlife’s portfolio of delicious, lactose-free, real dairy products includes: fairlife® ultra-filtered milk; Core Power® High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife® nutrition plan™, a nutrition shake to support the journey to better health.

A wholly owned subsidiary of The Coca-Cola company, fairlife, LLC has been recognized by both Fast Company and Nielsen for its industry leading innovation.

To learn more about fairlife and its complete line of products, please visit fairlife.com.

Responsibilities

~2 min read

→Lead the Franchise, Commercial, and Customer execution and stewardship for fairlife’s DSD portfolio of brands within the North American Operating Unit (NAOU), and specifically within assigned geography
→Partner with the fairlife franchise operations, fairlife retail team, Bottlers, and NAOU customer and commercial leaders to develop customer-specific selling stories leveraging leading edge consumer, shopper, and category insights

→Support Collaborative Business Plans and other strategic meetings by providing analytic and commercial support to the sales teams

→Assess local nuances, bottler-specific metrics, customer needs, and tailor plans to ensure programming will meet overall business goals, including creative development of regional programming

→Partner with commercial and regional bottler teams, as well as bottler sales teams, to customize fairlife’s national commercial plan for specific bottler and territory

→Conduct store visits with bottling partners to support execution

→Collaborate with internal stakeholders to support the business

→Efficiently prioritize time across all customers/RTM to ensure the fairlife brands’ category selling stories are flawlessly executed, on time, for each respective customer and buyer

→Deliver against annual and long-term Key Performance Indicators (KPI’s) including base brand acceleration, successful innovation sell-in and expansion, and achieving revenue and profit growth targets

→Leverage Nielsen, Numerator, retailer shopper data and proprietary Coca-Cola tools and research to develop best in class insights and selling stories

→Ensure timely and appropriate communication of confirmed programming to fairlife and NAOU teams to maximize executions

→Assist Senior Director in annual Sources of Growth (SOG) planning along with the bottler commercial, customer, and revenue growth teams and Coca-Cola franchise leadership