Marketing Services Representative- Corporate Marketing & Branding

United States·Cincinnatimid

OtherDirector, Corporate Marketing

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Quick Summary

Overview

Be Here. Be Great. Working for a leader in the insurance industry means opportunity for you. Great American Insurance Group's member companies are subsidiaries of American Financial Group.

Technical Tools

OtherDirector, Corporate Marketing

Responsibilities

~1 min read

→Serve as a primary marketing contact for assigned business units, building strong relationships and developing an understanding of their goals, challenges and opportunities.
→Partner with business leaders to identify opportunities, develop marketing strategies and recommend solutions that drive business outcomes.
→Lead marketing projects from intake through execution, coordinating timelines, resources, stakeholders and deliverables.
→Collaborate with Digital Marketing, Creative Services, Corporate Communications, Legal and other internal teams to develop and execute integrated marketing initiatives across video, social media, email, media, web and print platforms.
→Track project progress and proactively communicate updates to stakeholders.
→Monitor industry trends and market insights to inform marketing planning and decision-making.
→Analyze marketing performance data to identify insights, measure effectiveness and recommend opportunities for optimization.
→Identify opportunities to improve processes, strengthen collaboration and enhance marketing effectiveness.
→Performs other duties as assigned.

Requirements

~1 min read

Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent experience
Generally, 3+ years of experience in marketing, communications, project leadership, account management or a related field
Strong communication, relationship building and stakeholder management skills
Strong writing, editing and storytelling skills with attention to detail and brand alignment
Experience supporting integrated marketing initiatives across a variety of channels
Strong organizational and project management skills, with the ability to manage multiple priorities and coordinate work across diverse stakeholders and teams
Familiarity with data-driven communication strategies and performance metrics
Insurance or financial services experience a plus
Experience with Salesforce Marketing Cloud a plus

AFG Corporate Marketing and Branding

What We Offer

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We offer competitive benefits packages for full-time and part-time employees*. Full-time employees have access to medical, dental, and vision coverage, wellness plans, parental leave, adoption assistance, and tuition reimbursement. Full-time and eligible part-time employees also enjoy Paid Time Off and paid holidays, a 401(k) plan with company match, an employee stock purchase plan, and commuter benefits.

Compensation varies by role, level, and location and is influenced by skills, experience, and business needs. Your recruiter will provide details about benefits and specific compensation ranges during the hiring process. Learn more at http://www.gaig.com/careers.