Marketing Growth Insights Specialist

At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription. Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company.

We believe work should be fulfilling, inspiring, and balanced. Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact. Your contributions will help shape a healthier, more balanced world for you and millions of people globally. 

We are hiring a Marketing Growth Insights Specialist to our Marketing team in Brazil! This is a Remote – Brazil position, meaning you can work from anywhere within the country. Please note that this role is only open to candidates in Brazil.

Team Overview
This role joins our Marketing Analytics team, specifically focused on acting as a Growth Insights Manager for our B2C operations. You will be the strategic bridge between global frameworks and regional execution, supporting key markets in Europe and Latin America. As we sprint toward ambitious subscriber targets for 2026, this team is moving from reactive reporting to a proactive, insight-first strategy. You will partner closely with MarTech, Product, and Regional Leadership to build a world-class measurement ecosystem that turns complex data into high-stakes business decisions.

• Drive regional growth by uncovering deep, localized insights for EU and SS Latam that directly improve campaign performance, subscriber acquisition and ultimately ROI.
• Lead the analysis of global market shifts and performance benchmarks to optimize cross-regional initiatives and shape the 2026 growth roadmap.
• Own the transformation of complex data from multiple sources (Data Lake, Looker, Amplitude, Braze) into compelling, executive-ready narratives for C-Suite visibility.
• Partner with MarTech and Product teams to design and refine company-wide attribution models and solve the user reachability gap.
• Establish self-service analytics tools to reduce operational burdens on marketing teams, empowering them to craft their own data-driven stories.
• Collaborate closely with Global Analytics forums to standardize critical KPIs and ensure they align with broader business goals.
• Identify and evaluate AI-powered tools and innovative analytical solutions to enhance our understanding of the B2C ecosystem and user journeys.
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness.

• A strategic analytical person with a Bachelor’s or Master’s degree in Marketing, Analytics, Engineering, Data Science, or a related quantitative field and at least 5 years of experience in marketing analytics, growth, or business intelligence (SaaS or B2C environments preferred).
• An expert in interpreting complex data and a master storyteller, with a strong foundation in SQL, statistical analysis, and business intelligence platforms.
• A deep understanding of B2C marketing funnels, possessing the ability to navigate the entire user journey from paid media touchpoints to CRM engagement and long-term retention.
• Technically proficient with modern stacks, including extensive experience with data visualization tools (Looker, Tableau), web analytics tools (Google Analytics, Amplitude) and the Martech ecosystem (Salesforce, Hubspot, CDPs)
• A measurement framework specialist with solid in-depth knowledge of MMM (Marketing Mix Modeling), MTA (Multi-Touch Attribution), and LTV/CAC logic.
• An influential communicator who is fluent or advanced in English and capable of persuading regional leads and global leadership through data-driven narratives.
• A curious and adaptable professional who thrives in balancing global standards with surgical, hyper-local relevance across different geographies.

We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team. For this specific role, please note that prior experience in marketing analytics and proficiency in SQL are mandatory requirements.

We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. 

Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.

Our commitment to inclusion also extends to how we recognize and reward our people. We’re proud to be Syndio Fair Pay Certified, reflecting our ongoing dedication to equitable and fair pay practices across our global team. Read more about it here.

Questions on how we treat your personal data? See our Aviso de Privacidade para Candidatos. 

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