Advertising & Digital Coordinator

TITLE:   Advertising & Digital Coordinator

REPORTS TO: Advertising & Digital Manager

GENERAL ROLE

We are looking for a detail-oriented and collaborative Coordinator to join our two-person Advertising & Digital team. Working closely with the Advertising & Digital Manager, you will support the planning and execution of media, OOH, and digital campaigns, manage owned channels, and coordinate content across Hermès Korea’s advertising touchpoints.

MAJOR RESPONSIBILITIES

1. Media (Print & OOH)

• Support the planning and execution of print and OOH campaigns in line with Hermès international media guidelines
• Coordinate with design agencies and Hermès International on campaign visual layouts and production
• Monitor media placements and compile monthly competitor and performance reports
• Manage print material distribution to stores and relevant stakeholders
• Assist with budget tracking and expense management

1. Digital

• Support the planning and execution of paid and owned digital campaigns across display, social, and platform channels
• Coordinate campaign assets with design agencies and international teams
• Manage the KakaoTalk brand channel, including monthly content calendar, visuals, and messaging
• Liaise with Hermès International digital, e-commerce, and content teams for alignment and asset coordination
• Monitor digital campaign performance and prepare monthly reports

1. Content & Communications 

• Coordinate the production and distribution of brand publications, including Le Monde d’Hermès
• Manage seasonal ordering of printed materials for press, events, and in-store use
• Liaise with external translators and proofreaders for French and English editorial texts
• Support editorial review for H.com and brand newsletters
• Coordinate communication materials for local events and campaign activations

REQUIREMENTS & CAPABILITIES

• 3–6 years of experience in advertising, digital marketing, media coordination, or a related field
• Familiarity with media and digital campaign workflows; experience with agencies or media vendors is a plus
• Comfortable managing multiple tasks and deadlines with strong attention to detail
• Proficiency in Korean and working-level English; French is a welcome bonus
• A genuine interest in brand communications and the luxury industry
• Collaborative, proactive, and eager to learn in a detail-oriented, creative environment