Manager, Programmatic

Known is what happens when a data science firm and a creative agency stop arguing and start collaborating. We were built from scratch with PhD data scientists and award-winning creatives working on the same briefs, from day one. That structure earned us an Ad Age #3 A-List ranking, back-to-back Data & Insights Agency of the Year wins, plus Emmys, Cannes Lions, Clios, and Effies across clients in finance, tech, entertainment, consumer goods, and real estate. We're distributed across the U.S. and unapologetically ambitious.

If you're tired of choosing between doing smart work and doing creative work, you'll fit right in here.

About the role: 

Known’s Media Science team uses advanced analytics, machine learning, statistics, and algorithms to plan and optimize advertising dollars.  We partner with our clients to translate their business goals into meaningful metrics, and buy media across all channels to drive those target outcomes.  We are looking for someone to join the team and work alongside data analysts, data scientists, media buyers, and software engineers.

As a Programmatic Manager, you'll drive the success of programmatic media campaigns through end-to-end management for dedicated client portfolios, overseeing precise implementation and daily execution. This position calls for a seasoned programmatic expert who can not only deliver outstanding campaign results but also effectively guide and grow junior team members, ensuring their development and efficient workload management

• →Supervise and mentor a Senior Programmatic Analyst, providing guidance and support to ensure high-quality campaign execution and continued career development
• →Formulating and implementing strategic programmatic media initiatives that support client objectives and align with broader business objectives
• →Unify strategic execution through cross-functional team collaboration with other media channels, including social, search, and addressable TV
• →Assessing campaign performance to draw insights and drive improvements through informed, data-centric decisions
• →Working closely with internal teams and clients to ensure alignment of objectives and facilitate effective communication
• →Identifying, addressing, and resolving technical issues or obstacles that arise during execution
• →Participate in our internal research and development for automation, optimization, and machine learning
• →Building and maintaining relationships with programmatic vendors and partners to leverage the best tools and solutions available
• →Stay current on programmatic advertising trends, technologies, and best practices

• A BS/BA degree from an accredited college or university. STEM degrees are preferred
• 3+ years of hands-on experience in programmatic media campaign management within an agency or in-house marketing team.
• Extensive experience managing and optimizing campaigns across major DSPs is essential, preferably including The Trade Desk, Amazon DSP, and Google DV360. 
• Demonstrated ability to drive outstanding results, monitor KPIs, and implement data-driven optimizations across diverse programmatic channels (display, video, and CTV)
• Proactive in identifying new opportunities and solutions, including test and learn experiments
• Demonstrating exceptional attention to detail to ensure precision and accuracy in all aspects of work
• Keen interest in staying updated with industry trends and innovations
• Ability to prioritize time, work and effort while multitasking on multiple projects
• Experience working with data scientists and analytics teams is a plus
• Prior experience in healthcare-related vertical is a plus