🎯 Product Marketing Specialist

• Full-time
• Remote in Europe 

Description

We are looking for a Product Marketing Specialist to help us tell the story of MapTiler. You will be the bridge between our technical product team and our customers, ensuring that our tools are positioned effectively to reach the right audiences. This is a role for an individual who enjoys variety; moving between strategic launch planning, creative messaging, and data-informed optimization.

What you will do

• Targeted Messaging: Develop unique narratives for six segments: focus on technical flexibility for Developers/GIS and ROI for C-Suite, while using our “Expert Guide” voice to align PMs, Designers, and Academia.
• Launch Management: Support and execute go-to-market plans for new features and product updates, ensuring our users understand the "why" behind what we build.
• Content & Sales Support: Develop high-impact content, including blog posts, website copy, and sales enablement materials (e.g. case studies and presentations).
• Market Awareness: Keep a pulse on the competitive landscape to help us articulate our unique advantages and stay ahead of market trends.
• Data-Informed Strategy: Use your autonomy to look at product and campaign performance data to identify growth opportunities and refine our marketing approach. 

What we expect from you

• 3+ years of experience in Product Marketing or a similar role within the B2B SaaS space.
• Strong Communication: Excellent English (C1+) with the ability to turn complex technical features into clear, benefit-driven stories.
• Marketing Breadth: You are comfortable working across different teams on campaigns.
• Analytical Curiosity: You don’t need to be a data scientist, but you should be comfortable using tools (CRM, Analytics, etc.) to pull insights and inform your decisions.
• Proactive Mindset: You are organized, detail-oriented, and enjoy taking ownership of projects from start to finish.
• Fast learner and independent worker who balances self-direction with a collaborative, 'ask-first' mindset.

Nice to have

• Experience in the mapping, GIS, or geospatial industry.

• Experience in a developer-focused or high-growth tech environment.

What we offer

• Hourly fixed salary based on your experience
• Annual personal performance bonus (can be multiples of the monthly salary)
• Flexible working hours
• Work remotely in Europe or from one of our beautiful offices in Brno (Czech Republic)
• Hardware equipment (laptop and widescreen external LCD)
• Work with interesting clients and major companies from all around the world
• Long-term work on innovative projects & space for professional growth
• Regular team-building events in the Czech Republic and Switzerland
• Friendly team
• See all the work benefits here

About MapTiler

Our products are used by some of the best cartographers on the planet, help manage humanitarian crises, forecast global weather, monitor historical sites, map out planes or Swiss trains, and much more. Whatever the subject, we ensure the “where” question is always answered. Our maps are viewed by hundreds of millions of people worldwide every month and it can be you who drives that visual change of the products that affect the masses. Read more about MapTiler's team and watch what we do.