Senior Manager, Marketing

Hi, we're Oscar. We're hiring a Senior Manager, Marketing to join our Growth team.

Oscar is the first health insurance company built around a full stack technology platform and a relentless focus on serving our members. We started Oscar in 2012 to create the kind of health insurance company we would want for ourselves—one that behaves like a doctor in the family.

The Senior Manager, Marketing leads the development of Oscars growth initiatives. The role oversees marketing strategies that deliver on enterprise objectives through communication strategies, channel plans, a/b testing, and evolving media opportunities. The Senior Manager, Marketing independently identifies opportunities in existing and new spaces. This role interacts and manages relationships with senior leaders. The Senior Manager, Marketing leverages a combination of experience, research and data to determine the appropriate marketing plans and evaluate results.   

You will report into the Associate Director, Product Marketing.

• →Become organizational SME in policies, trends and platforms on their line of business / product.  
• →Create marketing and media plans to cement Oscar as a thought leader that not only delivers credibility, but also generates demand.  
• →Oversee timelines, execution, identify critical deadlines and proactively ensure key milestones are identified and delivered against. 
• →Manage the external communication and messaging including defining our position and content strategy by audience, and maximizing results.
• →Measure the impact of marketing campaigns, create reports and communicate insights to key stakeholders.  
• →Determine ways to quantify by leveraging best in class marketing capabilities, historical context, be relentless about finding ways to measure and learn.  
• →Build and identify critical partnerships including vendor evaluation, agency vetting, and selection process. 
• →Own strategy and execution of paid and owned marketing to deliver against lead generation targets.
• →Create channel plans for all media including email, SEO, paid media, PR, conferences, trade shows, and other channels as identified. 
• →Manage and own agency partner relationships.
• →Compliance with all applicable laws and regulations. 
• →Other duties as assigned. 

• 6+  years relevant work experience.
• 2+ years of experience leading teams of direct and indirect reports.
• 5+ years of experience identifying new and innovative ways to solve problems through marketing.
• 4+ years of experience using data and analytical capabilities to solve business problems.
• 3+ years of experience working with multiple vendors and managing agency relationships. 
• 3+ years of experience creating marketing campaigns that deliver quantifiable results.
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• Experience in employer / group plans.
• Past working experience with marketing attribution methodologies, MTA, last touch, time decay, etc.  
• Communications / PR experience is a plus.