Director of Booking Office

Would you like to be part of a fast-growing organization where your passion for hospitality and commercial performance can truly make an impact? We are looking for a Director of Booking Office to join our team at the Headquarters and Shape Hospitality Together!

Welcome to the engine behind Europe’s most ambitious hospitality stories. At our headquarters, we power growth, innovation, and opportunity across all our properties. Working here means being part of a passionate, collaborative, and high-performing team that is shaping the future of the hotel industry. This position can be done at either Utrecht or Frankfurt am Main, so you can decide where would you like to work from!

Are you a strategic leader with a strong operational mindset and a passion for driving commercial performance? As Director of Booking Office, you will oversee and optimize all aspects of Group & Event Sales, Individual Reservations, and Event Planning across our portfolio.

In this role, you will ensure these functions operate efficiently, deliver strong conversion results, and contribute directly to revenue growth and guest satisfaction.

In this role, you will:

• Lead and structure the Groups & Events and Individual Reservations teams across the portfolio

• Drive conversion performance for B2B, group bookings, and events

• Ensure efficient handling of individual reservations (FIT) to optimize occupancy

• Support and guide on-property event planners to ensure high-quality execution

• Align booking office operations with overall commercial and business objectives

This position offers a unique opportunity to combine strategy, leadership, and operational excellence in a high-impact, multi-property environment.