Digital Content Manager (m/f/d)

• Develop and maintain a digital content strategy, using a data-led approach aligned with business and trading priorities. 

• Manage content across Salesforce Commerce Cloud, ensuring accuracy, consistency, and accessibility. 

• Deliver a clear digital content calendar and provide regular updates to wider teams. 

• Conduct regular content audits, proofreading, and editing to maintain accuracy, clarity, and compliance with accessibility standards. 

• Lead the creation, upload, and merchandising of content to support product launches, and trading campaigns. 

• Ensure websites are enhanced with current and custom-built functionality, working with HTML and localising global content. 

• Identify, scope, and thoroughly test new developments prior to release. 

• Work closely with the SEO team to curate optimised landing pages that improve visibility and enhance user journeys. 

• Use tools such as QR codes, waiting room/online queuing, and merchandising enhancements to improve engagement, measuring effectiveness with ContentSquare. 

• Oversee day-to-day site maintenance, including legislation updates, campaign rollouts, and enablement activities. 

• Collaborating cross-functionally and with the broader DTC team, including CRM, Affiliates, and Paid Marketing, to improve on-site consumer journeys. 

• Use ContentSquare, Salesforce analytics, and GA4 as reporting tools to monitor content and site performance. 

• Oversee and manage product data flow across systems (e.g. Salsify, Cloudinary, PARF, Salesforce), with a strong understanding of integrations and platforms. 

• Provide actionable insights and recommendations to increase engagement, improve conversion, and optimise the consumer journey. 

• Work closely with trading teams to meet commercial goals, ensuring clear communication during peak trading periods. 

• Partner with marketing, product development and, UX teams to align and optimise content across platforms. 

• Share best practice guides and quality control processes across regions to ensure consistency and minimise risk, particularly during and after platform migrations. 

At SharkNinja, we don’t just raise the bar—we push past it every single day.  Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

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