Splend1mo ago

Events and Partnerships Marketing Lead

SydneyFull-Timelead

OtherMarketing Lead

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Quick Summary

Overview

About Us At Splend, we’re on a mission to fundamentally change the way people own and operate a vehicle. With a strategic focus on Rideshare, we provide our customers straight forward,

Technical Tools

OtherMarketing Lead

At Splend, we’re on a mission to fundamentally change the way people own and operate a vehicle. With a strategic focus on Rideshare, we provide our customers straight forward, no strings attached access to vehicle ownership.

But we aren’t just about vehicle ownership; We are also fast-tracking the transition to green mobility, and we are leading the way globally in reducing the carbon footprint of the transportation sector by transitioning our fleet to electric vehicles.

About the Role

~2 min read

We are seeking an experienced and strategic Events & Partnerships Marketing Lead to own the vision, planning, and execution of high impact events and partnerships across Australia and London. This role is responsible for designing scalable event strategies that drive customer acquisition, engagement, and long term loyalty within the driving community.

Based in Sydney, you will lead a small growing team, delivering best in class event experiences while identifying innovative partnership opportunities that position the brand as a trusted and valuable contributor to driver communities.

Own the end to end events strategy across Australia, with oversight and guidance for execution in London

Lead the planning and delivery of flagship events across major cities, showcasing vehicles, products, and services

Build integrated customer journeys that extend beyond the event, including follow-ups, content, and lifecycle marketing

Partner with sales to ensure effective lead capture, tracking, and conversion

Establish scalable measurement frameworks and playbooks to ensure consistency and quality across regions

Build relationships with key community groups, organisations and stakeholders

Share insights and learnings to continuously improve event performance and strategy

Guide and support the London team to ensure alignment with global standards while adapting to local market needs

Proven experience in event marketing, experiential marketing, or partnerships (Australian market experience is essential, UK advantageous)

Strong strategic thinking with the ability to execute at pace, ideally having worked in a scale up wearing multiple hats

Experience managing end to end large scale events and activations

Demonstrated ability to build and nurture partnerships, particularly within community ecosystems