digital product manager senior, web

Now brewing digital product manager senior, web #ToBeAPartner Digital Product teams at Starbucks Coffee Company drive our digital future and reinforce our leadership in the market. They are accountable for delivering business outcomes and representing Starbucks brand through technology and analytics products that delight customers, simplify work for baristas and support partners, and ensure reliability and scalability. These teams define the vision and strategy for our digital experiences, shape the product roadmap, and lead execution to bring that roadmap to life. As a digital product manager, senior on the Digital Marketing & Communications portfolio team, you will be accountable for delivering features and experiences on our North American web properties that deliver against our customer needs, business goals, and create efficient workflows for the end users of our content management systems. Often you will be defining and launching new, complex features and experiences with interdependencies across other products or aspects of the customer experience. You will: * Create a web strategy to deliver key user & business outcomes under the guidance of Group Manager, Digital Product * Lead product discovery process including ideation, opportunity assessment & business casing * Build alignment, excitement, and drive adoption on a vision across a wide group of business stakeholders * Oversee development & execution of product roadmap while managing trade offs * Work with cross-functional partners across marketing, product and engineering to ensure successful development, launch and adoption of features * Champion inclusive design and accessibility standards across all web experiences, partnering with UX, accessibility, and engineering to ensure our web properties can be navigated by every customer * Monitor post launch performance & quickly analyze and synthesize web analytics, customer feedback, and business KPIs into a clear narrative for stakeholders * Actively mentor and develop junior product managers, contributing to team capability and a strong product culture * Partner with SEO analyst to execute strategies to improve web discoverability across search and AI-powered answer engines We’d love to hear from people with... * Minimum 5+ years of progressive responsibility in Digital Product Management * Strong communication skills, both written and verbal * Proficient with the application of quantitative and qualitative data analysis * Curious, highly motivated self starter * Proven track record delivering B2C web-based experiences, including content-managed marketing surfaces * Experience managing multiple business stakeholders across a complex organization * Experience with customer research design and experiment design and A/B testing * Experience collaborating with Engineering and Technical Product Management to deliver product roadmap. * Experience with Adobe Experience Manager (AEM) or equivalent CMS * Strong UX sensibility and experience working closely with design teams to advocate for the customer experience in product decisions * Preferred Qualifications * Bachelors degree in business, marketing, computer science, or engineering * Familiarity with AI-powered search, generative AI tools, or experience with AEO and LLM-driven content strategies * Familiarity with web marketing, SEO/AEO, or digital content strategy in a B2C context As a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year. Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools. Additionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities. You will also have access to backup care and DACA reimbursement. Starbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies. This list is subject to change depending on collective bargaining in locations where partners have a certified bargaining representative. For additional information regarding partner perks and more detailed information about benefits, go to starbucksbenefits.com. *If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to a maximum of 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above. For roles in other states, you will be granted vacation time starting at 120 hours annually for roles below director and 200 hours annually for roles director and above. The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. At Starbucks, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate. We believe we do our best work when we're together, which is why we're onsite four days a week. Join us and inspire with every cup. Apply today! Starbucks Coffee Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status, or any other characteristic protected by law. Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances. Starbucks Coffee Company is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at applicantaccommodation@starbucks.com or 1(888) 611-2258.