Performance Creative Strategist (Incogni)

VilniusFull Timemid

OtherPerformance Creative Strategist

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Quick Summary

Overview

We’re designing, developing, and growing Incogni – a privacy-tech product that helps people protect their personal data online. With Incogni, anyone can automatically remove their personal information from data brokers and other third-party companies.

Technical Tools

OtherPerformance Creative Strategist

Join our Experience Design team and help shape the experience for a product that’s making privacy simple for everyone. If you’re a self-driven expert who loves combining creativity with analytics and thrives on turning data into design decisions that move key metrics, keep reading.

Own the creative strategy for paid channels, aligning messaging and formats with business and performance goals;

Turn performance data into clear, creative insights, concepts, and testable hypotheses;

Lead creative ideation for new campaigns, angles, and formats like static, video, UGC, and native-style ads;

Define and prioritize a structured creative testing roadmap across different platforms and funnel stages;

Brief, review, and guide designers, video editors, copywriters, and occasionally freelancers to ensure high-quality, on-strategy output;

Analyze creative performance to identify scalable patterns in hooks, narratives, visuals, and calls-to-action;

Continuously iterate on winning creatives to extend their lifecycle and improve efficiency;

Research competitors, market trends, and platform updates to proactively evolve our creative strategy;

Document learnings and build internal creative playbooks and best practices;

Collaborate closely with other teams, contributing to channel strategy and budget efficiency.

Proven experience driving performance through ad creatives;

A strong understanding of performance metrics like CTR, CPA, and ROAS;

The ability to think strategically while staying hands-on with concepts, scripts, and creative reviews;

Comfortable owning decisions and defending creative choices with data;

Being a clear communicator who can align creative and performance teams.

Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;
Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks;
Tools of your choice: choose technical equipment and the tools you need to do your best;
Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;
Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs;
Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world;
Premium Surfshark accounts: for you, your family, and friends;
Gross salary: 3100-4300 Eur/month for the Lithuanian market, 17600-23000 Pln/month for the Polish market. It may vary depending on your skills and experience.