Associate Director, Planning

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

1. Utilize an in-depth knowledge on client category, brands and specific client requests and needs to provide appropriate input and direction to the agency units driving the entire value exchange process
2. Lead account ‘project manager’ for the entire business accountable for achieving deadlines across all campaigns and deliverables
3. Act as key liaison accountable for the entire work product (for assigned client brands) among each business unit (Business Planning, Invention and Exchange) that contribute to the overall media plan development process both internal and external

• Started to build relationships with the key decision makers within the client and agency organisations

• Proven yourself as a reliable point of contact for client stakeholders

• To anticipate what is needed to stay on track to secure, grow and solidifying client relations, and to take actions appropriated.

• Demonstrates a deep understanding of the of different marketing channels including different roles, advantages, formats, potential partnerships, distribution
• Quickly builds strong relationships with marketing channel owners and leverages these relationships to deliver the best outcomes for Mindshare and our clients
• Demonstrates a high degree of numeracy and IT literacy in order to monitor and manipulate data to deliver the best outcomes for the business, e.g. forecasting, delivery against plan, conforming to share deals
• Understand the implications for the business and communicates potential impact to clients and the Mindshare team
• Filters and adapts the different options and applies good judgement combined with hard facts to select which ideas will produce the best results
• Understands what the client's business needs by understanding the history of the brand and what the client wants it to stand for.  Understands the client's strategic intent and the implications for building the client's business
• Communicates information and decisions with the full range of stakeholders involved in a project
• Supports the development of others by expressing positive expectations towards their initiatives and giving constructive feedback

• Under graduate degree in communication or media or business management (Post-graduate/masters preferred)
• At least 7 years in media planning experience or related field required
• Knowledgeable about and experienced with the concepts, approaches and issues involved in tactical media planning
• Familiar with the timelines, processes and needs of the implementation of all media
• Knowledgeable about new approaches to and developments in tactical planning
• Demonstrated critical thinking and problem solving
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
• Ability to make decisions and use critical thinking
• Knowledge and use of various research systems

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 
 
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.