Group Head - Content

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

We are looking for a dynamic professional at Group Head level to lead Sports Partnerships & Sponsorships, responsible for driving brand partnerships across marquee sports properties including leagues, franchises, and large-scale sporting events. The role will involve end-to-end management of sponsorship deals, brand integrations, and execution of multi-platform campaigns across broadcast, digital, and on-ground activations.

• →Lead and manage sports sponsorships and brand partnerships across properties and sports leagues.
• →Drive end-to-end partnership management including pitch development, commercial negotiations, contracting, and execution.
• →Conceptualize and execute 360-degree sponsorship campaigns including broadcast integrations, digital campaigns, influencer collaborations, and on-ground activations.
• →Manage team/athlete partnerships, including content planning, shoot coordination, and performance tracking.
• →Work closely with internal teams including brand, media, digital, content, and on-ground activation teams to ensure seamless campaign execution.
• →Develop sponsorship proposals, pitch decks, and partnership strategies aligned with client objectives.
• →Track and report campaign performance, ROI, and brand visibility metrics for sponsors.
• →Build and maintain strong relationships with sports franchises, agencies, athletes, and talent management firms.
• →Lead and manage project timelines and deliverables.

• 5–6 years of experience in sports marketing, sponsorships, partnerships, or brand solutions.
• Strong understanding of sports sponsorship ecosystem (IPL, Pro Kabaddi, ISL, ICC events, etc.).
• Experience in brand integrations, athlete partnerships, and on-ground activations.
• Strong skills in client servicing, presentations, negotiation, and stakeholder management.
• Experience working with sports agencies, media agencies, or brand partnerships teams is preferred.
• MBA/PGDM in Marketing/Sports Management preferred.

• Sports Sponsorships & Partnerships
• Brand Integrations
• Athlete & Team Partnerships
• On-ground Activations
• Campaign Planning & Execution
• Client Servicing & Stakeholder Management
• Pitch Decks & Sponsorship Sales
• Campaign Reporting & ROI Measurement