Implementation & Activation Associate Manager

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Client: Specsavers

EssenceMediacom, part of WPP, is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

The Implementation & Activation team is responsible for delivering best-in-class implementation planning and activation for clients. Our Implementation & Activation team are fully embedded within our EssenceMediacom client teams, and accountable to the clients they work on. The scope of the Implementation & Activation team covers the Implementation Planning and Activation of all media channels and touchpoints, with a focus on delivering connected, audience-first client outputs. Within the team, we have some team members who work across all channels and both implementation planning & activation, and others who specialise and work across a more focused scope of work, (for example, Performance specialists who work across Social & Search). With our collective industry expertise, we navigate the ever-changing media landscape efficiently and effectively, fuelling growth for the brands we work with. Our commitment to transparency and accountability drives best-in-class results consistently. Leveraging our exceptional media relationships to keep our finger on the pulse of emerging opportunities.

The Implementation & Activation Associate Manager is a critical role, over-seeing activation of client campaigns to ensuring best-in-class delivery for clients consistently, whilst also shaping effective, efficient, creative, and future facing implementation plans and media schedules for clients, to deliver business growth. As an Associate Manager you are responsible for supervising elements of team workload to ensure client demands are met, and ensuring a high level of effective collaboration between team members and key stakeholders. Working very closely with your manager, you will produce best-in-class solutions, offer unparalleled service and deliver against targets.

• You feel empowered to bring your authentic self to work, and contribute to great teamwork, knowing your individual ideas and thoughts will be welcome.
• Passion for our industry, with relevant technical and people leadership experience.
• Strong, up to date, media landscape knowledge (confidently able to articulate macro consumer trends and the challenges and opportunities they bring).
• Attention to detail.
• Problem solving mentality.
• Clear communicator, with strong presentation skills.
• Demonstrates well developed negotiation and implementation planning skills.
• Results driven with the ability to identify and clearly articulate what’s working and why.
• Building strong relationships with publishers, representing the agency team appropriately and ensuring that campaigns are delivered to the highest quality.