Senior Account Supervisor, Earned Media

United StatesFull-Timesenior

OtherAccount Supervisor

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OtherAccount Supervisor

ABOUT THE ROLE

Are you the friend in the group text chat who’s always first to share breaking news alerts? Do you get a rush from securing placements? Are you on a first-name basis with top-tier media and want to work with some of the best media relations strategists in the industry?

Zeno Group, PRWeek’s 2024 U.S. Outstanding Large Agency of the Year, is seeking a passionate, driven and knowledgeable earned media specialist with a track record of delivering top-tier results for travel and lifestyle clients in New York. The ideal candidate is a sophisticated, strategic and creative thinker who applies an earned media mindset to all client work. This person should have a strong roster of top media contacts across consumer, lifestyle, travel and broadcast. Additionally, this person will have an entrepreneurial spirit and ability to manage multiple, simultaneous assignments while balancing internal (Zeno) and external (client) expectations.

This role will report into our Earned Media Practice lead in New York.

Media Strategy Development and Execution: Lead the development and execution of multi-channel media strategies for a range of clients, understanding and meeting each client’s unique tonality, approach, media comfortability and more.

Pitch and Deliver Results: This role will be in the trenches with media and expected to deliver results across the board, securing media coverage while also helping strengthen media savviness of account teams and clients.

Lead for On-Site/In-Person Media Engagements: Independently host media onsite for events, effectively managing media and counseling spokespeople, supervising media interviews, coordinating with off-site support team and more.

Strong Media Contacts: It is expected that this person will bring a strong roster of top-tier and cross-category media contacts to Zeno and have the ability to build new relationships where needed

Leading Member of Zeno’s Media Network: Build a positive reputation with colleagues across the agency on earned media best practices, the changing landscape and POVs for navigating the news cycle.

At least 6-8 years’ media relations experience at agency or in-house

An ability to conceptualize media-worthy stories from initial ideas and brainstorms – and the ability weigh in quickly on what is considered “mediable”

A strong understanding of PR’s impact on clients’ business and experience in protecting brand reputation

A robust portfolio of secured recent media coverage across national, local, broadcast, print, digital mediums

A proven track record of leading large-scale communications campaigns at the strategic and executional level

Demonstrated excellent writing and editorial skills as well as the proven ability to make clear, convincing presentations to clients and senior leaders

An innate and natural ability to multi-task and juggle many different client projects and internal Zeno priorities

Media training experience for client spokespeople, from C-suite to celebrities and other brand partners

A leading-edge knowledge of how media works today – and a point of view on the future of earned media as a tool within the communicator’s toolkit

Solution-oriented, collaborative, go-getter mentality with the ability to thrive amid ambiguity