Senior Digital Strategy Planner

Polandsenior

OtherStrategy

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Quick Summary

Overview

Location: Kraków, Warsaw or remote (Poland) Join Admind Branding & Communications, the largest global branding agency in Poland. As a certified B Corp, we're all about creating branding experiences that not only transform organizations, such as ABB, UBS, Syngenta, Acceleron, and Hitachi, but also…

Key Responsibilities

Create and plan digital marketing campaigns for B2B clients, including recommending the most effective channels, touchpoints and formats (with a strong focus on LinkedIn Ads) Research customer behaviors and preferred digital channels Translate brand…

Technical Tools

b2b

Location: Kraków, Warsaw or remote (Poland)

Join Admind Branding & Communications, the largest global branding agency in Poland. As a certified B Corp, we're all about creating branding experiences that not only transform organizations, such as ABB, UBS, Syngenta, Acceleron, and Hitachi, but also make a positive impact on the world.

At Admind you'll be working alongside more than 200 creative experts from over 15 countries. You'll become part of an international community that specializes in design and branding strategy, where diversity, equity, and inclusion are valued part of the experience.

We work in a supportive feedback culture, where regular, honest conversations help you feel confident, stay aligned, and continue growing. You'll have the chance to help us use conscious branding to become a force for good, making a real difference for the environment, our employees, and society as a whole.

Come and make an impact with us!

Responsibilities

~1 min read

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Create and plan digital marketing campaigns for B2B clients, including recommending the most effective channels, touchpoints and formats (with a strong focus on LinkedIn Ads)
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Research customer behaviors and preferred digital channels
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Translate brand and marketing strategy into clear digital campaign plans and actionable marketing activities
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Develop recommendations for lead generation initiatives, including lead magnets and content-driven campaigns
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Collaborate with brand management and business teams to ensure campaigns align with brand positioning and B2B communication objectives
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Identify key channels and analyze campaign performance and provide data-driven insights and recommendations for optimization
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Define campaign KPIs and success metrics aligned with marketing and business goals
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Work closely with internal teams and external agencies to implement and optimize campaign strategies across multiple projects
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Stay up to date with digital marketing trends and innovations, including emerging applications of AI in marketing