EMEA Group Lead, Social Content

The Social Content group sits within the EMEA Social & Influencer team. It is embedded across UK, French, and German markets and brings Adobe's social strategy to life through platform-first, culturally relevant creative. Collaborating alongside Social Strategy, the team translates briefs into high-quality content and manages production across all audiences for brand, product, influencer, and campaigns.

This role will manage a team of 3 and own the planning layer that sits between strategy and execution across EMEA, shaping how Adobe shows up locally for all audiences. It establishes the benchmark for content quality and channel performance, and architects the operating model that lets social scale efficiently across always-on, influencer, and campaign activity.

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  Experienced social content professional with in-house and/or agency background

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  Strong technology or creative industry knowledge

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  Exceptional organisational skills and proven ability to manage multiple, competing priorities

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  Experience delivering large-scale campaigns

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  Experience managing agency teams

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  Creative, positive great teammate who thrives in a fast-paced environment

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  Strong collaborator management skills, including with senior leadership

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  Dedicated to outcomes, with an analytical perspective on measurement

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• Set the standard for quality, consistency, and effectiveness across all social output

• Partner with Strategy Leads to build the EMEA and market-level content planning process, translating audience strategy into annual, quarterly and campaign-level plans for markets including the UK, France, and Germany

• Coordinate planning and delivery for major campaigns and events

• Drive adoption of AI across social tools and operations to improve efficiency, quality, and scalability

• Partner with Social Strategy for transforming briefs into scroll stopping content

• Collaborate with Global Social to ensure EMEA-relevant content is represented across global handles and platforms

• Act as senior lead for agency coordination, day-to-day operations, and performance optimisation

• Own social budget tracking, forecasting, and management, ensuring spend aligns to approved priorities

• Own and evolve the end-to-end EMEA social operating model: roles, decision rights, workflows, and critical issue paths across teams and agencies

• Continuously improve ways of working to reduce duplication, friction, and risk across always-on initiatives and campaigns.

• Prepare quarterly business reviews and manage weekly social updates, giving clear access to priorities, delivery, risks, and findings

• Provide a consolidated operational view of what social is delivering and how it's performing

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. 

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

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