Principal, Biz Marketing (BD – AdTech Supply Partnerships)

TaiwanTaipeilead
OtherPrincipal
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Quick Summary

Requirements Summary

8+ years in Business Development, with a heavy focus on Programmatic Advertising, SSPs, or Mobile Monetization.

Technical Tools
OtherPrincipal

Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.  

Our services in Taiwan include “Rocket Delivery” which offers next-day delivery for a wide selection of items at affordable prices, “Rocket Overseas” which offers free international delivery on millions of best-selling products from Korea, the U.S., and beyond.   

We are looking for talents to help us lead Coupang’s expansion in Taiwan. This is an exceptional opportunity to become a part of Coupang’s growth in Taiwan and create a world where our customers wonder, “How did I ever live without Coupang?” 

 

Coupang is reimagining the shopping experience, and our Programmatic Ad products are at the forefront of this transformation. We are looking for a strategic "Hunter" to spearhead our supply-side expansion in Taiwan. You will be responsible for the end-to-end acquisition of direct App & Web publishers , integrating Coupang’s sophisticated open API products(search api, Reco API) into their platforms to create native, high-converting commerce experiences.

 

Responsibilities

~1 min read
  • The AdTech Pedigree: 8+ years in Business Development, with a heavy focus on Programmatic Advertising, SSPs, or Mobile Monetization.
  • Beyond "Banner Sales": You must demonstrate a deep understanding of publisher monetization and how complements API-driven e-commerce integrations.
  • Data Flow Literacy: You are comfortable explaining how an API request is triggered, how metadata is passed, and how an e-commerce engine returns filtered results. You understand the "plumbing" of the mobile ad ecosystem, not just the "paint."
  • Language: Native-level fluency in Mandarin; professional proficiency in English.

 

  • Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer 
  • The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances. 
  • Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage. 
  • This job posting may be closed prior to the stated end date for application if all openings are filled. 
  • Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process. 
  • Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws. 
  • Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below:  

https://www.coupang.jobs/privacy-policy/​ 

Location & Eligibility

Where is the job
Taipei, Taiwan
On-site at the office
Who can apply
TW
Listed under
Taiwan

Listing Details

First seen
April 3, 2026
Last seen
April 27, 2026

Posting Health

Days active
23
Repost count
0
Trust Level
31%
Scored at
April 27, 2026

Signal breakdown

freshnesssource trustcontent trustemployer trust
Coupang
Coupang
greenhouse

Coupang is a U.S. retail company known for its fast delivery services and commitment to customer satisfaction.

Employees
5k+
Founded
2010
View company profile
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CoupangPrincipal, Biz Marketing (BD – AdTech Supply Partnerships)