Email Marketing and Operations Specialist

Master the Journey: Combine your technical digital marketing and data expertise with a mission of belonging to shape the future of student enrollment at UD.

As part of the Division of University Marketing and Communications, the Email Marketing and Operations Specialist is a member of a technical marketing team that collaborates closely to support the communication needs of the Division of Enrollment Management.

Through the EM Marketing and Communications team, this position is responsible for executing communications that promote the University to prospective undergraduate students, including but not limited to high school students, transfer students, UD Sinclair Academy students, international students, veterans and military-connected students, parents and high school counselors.

Reporting to the Associate Director of Communication Operations on the EM Marketing and Communications team, this position is committed to service excellence in delivering our most vital touchpoints—from building personalized email journeys to pulling data for complex audiences to analyzing and reporting on the effectiveness of our communications.

Position responsibilities include building, testing and sending email campaigns and journeys in Salesforce Marketing Cloud; supporting data requests by writing SQL queries and Salesforce reports to pull precise audiences; and ensuring every piece of mail or email we send is accurate, personalized and professional.

Rooted in our Catholic, Marianist traditions, University Marketing and Communications is committed to inclusion and belonging. This position will work to ensure we accurately communicate with and reach the many audiences vital to the University’s success.

This position is located in Dayton, Ohio, and offers a hybrid work schedule with a mix of on-campus and remote work.

The University of Dayton offers a competitive benefits package, including health, dental and vision insurance, retirement, disability, tuition assistance for you and your dependents, vacation/sick accrual and holiday pay. Apply today!

* Bachelor’s degree or Associate’s degree with equivalent work experience
* At least 1 year of experience in a communication operations role including executing email and SMS campaigns, data queries, reporting and analysis
* Understanding of digital marketing KPIs and demonstrated ability to translate analytics into actionable insights
* Excellent problem solving and analytical skills with strong attention to detail
* Ability to manage projects independently while contributing to team goals
* Proven ability to produce positive results while maintaining multiple projects with competing priorities in a fast-paced environment
* Effective written and verbal communication skills

While not everyone may possess all of the preferred qualifications, the ideal candidate will bring many of the following:

* Working knowledge of Oracle SQL, HTML, AMPscript, Alteryx, and/or Microsoft Office Suite (primarily Word and Excel)
* Familiarity working in an Agile scrum project management environment
* Experience using Salesforce Marketing Cloud, Marketing Cloud Intelligence or similar marketing automation, reporting and dashboard tools.
* Experience with CRM software and reporting (Salesforce preferred)
* Experience working with higher education data

To apply please submit a cover letter addressing each minimum qualification and any applicable preferred qualifications that you meet.

Applicants must be currently authorized to work in the United States on a full-time basis. The University does not provide work visa sponsorship for this position.

Informed by its Catholic and Marianist mission, the University is committed to the dignity of every human being. Informed by this commitment, we seek to increase diversity in all of its forms, achieve fair outcomes, and model inclusion across our campus community. The University is committed to policies of affirmative action designed to increase the employment opportunities of individuals with disabilities and protected veterans in compliance with the Rehabilitation Act of 1973 and Vietnam Era Veterans' Readjustment Assistance Act of 1973.