Integrated Marketing Lead

The Integrated Marketing Lead is a senior marketing professional and strategic partner responsible for architecting and executing multi-channel marketing programs that drive awareness/favorability, client acquisition and deepening that support the goals of the business. This role bridges corporate strategy and ground-level execution, collaborating closely with business line leaders, product teams, compliance, and external agency partners to bring complex financial products and services to market in a compelling and compliant manner. The ideal candidate brings deep expertise in financial services marketing, a strong command of data-driven campaign management, and a proven track record of leading integrated programs from strategy through measurement.