Marketing Executive

Developing and executing the brand strategy Creating and managing brand assets, such as logos, taglines, and marketing materials Overseeing the development and execution of marketing campaigns Measuring the effectiveness of marketing campaigns Managing brand relationships with customers, partners, and the media Keeping up with industry trends and best practices Analyze market trends and development that may impact offline marketing activities. Assess alternate market research channels. Conduct research to identify emerging trends of consumers. Design, collect and analyze customer satisfaction and feedback. Execute activities to communicate business value propositions to customers. Execute brand campaigns. Execute customer loyalty plans. Forecast emerging market needs. Generate creative materials, templates and collaterals. Generate customer awareness. Implement activities that develop company capabilities to deliver a consistent customer experience. Implement brand communication plans. Implement brand plans. Implement innovation campaigns to drive higher customer retention and loyalty. Maintain customer acquisition and retention programs. Monitor effectiveness of programs. Monitor product quality, design and brand alignment. Review effectiveness of brand campaigns. Requirements Bachelor's degree in marketing, business, communications, or a related field 2+ years of experience in marketing, preferably in a brand management role Strong understanding of consumer behavior Strong strategic and creative thinking skills Excellent communication and interpersonal skills Ability to work independently and as part of a team Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)