Realchemistry4h ago

New

$90,000 – $110,000/yr

Senior Manager, GEO

Lambertville - New Jerseysenior

OtherManager

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Quick Summary

Overview

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OtherManager

At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries.

Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.

Discover your purpose. Embrace innovation. Experience #LifeatRealChem.

Real Chemistry is seeking a strategic, forward-thinking leader to help advance our Generative Engine Optimization (GEO) capability as the way patients and healthcare professionals seek and consume information continues to evolve.

In this role, you will support clients in understanding and capitalizing on how AI-driven discovery (ChatGPT, Gemini, Claude, Bing AI, Perplexity, Google AI Overviews) is reshaping search, content visibility, and information-seeking behavior in healthcare.

You will sit at the intersection of analytics, search strategy, content architecture, AI/LLM trends, and digital ecosystems. You bring a strong foundation in SEO and search strategy, paired with a curiosity and enthusiasm for how search is evolving from keyword-based discovery to answer-based, conversational, and AI-powered experiences.

This is a hybrid role, based in any of our US offices—including Boston, Chicago, Carmel, or Lambertville—or remotely within the US, depending on team and business needs.

Responsibilities

~2 min read

GEO & Search Strategy

→Support the development and execution of GEO and SEO strategies across client engagements

→Translate evolving AI/search trends into clear, actionable recommendations for clients and internal teams

→Contribute to the buildout and refinement of GEO frameworks, playbooks, and best practices

→Partner with cross-functional teams (content, analytics, technical, and paid media) to ensure integrated execution

Analytics & Insights

→Analyze search behavior and visibility across traditional search engines and AI-driven platforms

→Identify opportunities to improve brand presence, accuracy, and authority in both search results and AI-generated answers

→Support the development of insights-driven deliverables, including audits, playbooks, and performance reporting

Content & Optimization

→Guide content and on-site optimization efforts aligned to both SEO and GEO best practices

→Ensure content is structured, accessible, and aligned to intent for both search engines and LLMs

→Partner with content and creative teams to evolve content strategies toward answer-first, modular, and AI-ready formats

Client Engagement

→Contribute to client presentations, workshops, and strategic discussions

→Help translate complex search and AI concepts into clear, client-friendly narratives

→Support senior team members in managing client relationships and identifying growth opportunities

Execution & Delivery

→Own and manage key workstreams across audits, playbooks, and ongoing optimization initiatives

→Ensure high-quality, on-time delivery of all client-facing outputs

→Coordinate across internal teams to drive alignment and execution against project timelines

5+ Years of experience in SEO and search strategy

1-2 Years of experience in AI search

Strong foundation in SEO, search strategy, and digital analytics

Working knowledge of AI-driven search and emerging LLM-based discovery platforms

Experience translating insights into actionable strategy and execution plans

Ability to manage multiple projects and priorities in a fast-paced environment

Strong communication skills with the ability to simplify complex topics for clients and internal stakeholders

Experience working cross-functionally across content, technical, and analytics teams

Nice to Have

~1 min read

Experience in healthcare, pharma, or regulated industries

Experience with technical SEO, content optimization, or site architecture

Familiarity with analytics and SEO tools (e.g., Google Search Console, GA4, Screaming Frog, SEMrush, etc.)

Exposure to AI search tools and platforms (ChatGPT, Perplexity, Gemini, etc.)

Experience with AI measurement tools strongly preferred (Profound, Scrunch, Adobe, etc.)

This is an opportunity to play a key role in shaping how brands show up in both traditional and AI-powered search environments. You’ll be part of a growing capability at the forefront of search transformation, working alongside a highly collaborative team to define what GEO looks like in healthcare and beyond.

Pay Range: $90,000 - $110,000
This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.

Real Chemistry is proud to be Great Place to Work® certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile here.

We believe we can do our best when feeling our best, which is why we’ve put together a benefits program designed to give you the support you and your family need at every stage of life. Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. Globally, this includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vison plans, and support in saving for the future. Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning. Learn more about our great benefits and perks and search specific offerings in your region at: www.realchemistrybenefits.com.

Working with Real HART: Since the pandemic, we have adapted to how our people told us they want to work. We have office locations in cities in the US, UK, and Europe with many employees and clients that serve as hubs where and when they need us. For employees who are within an hour of one of our offices, we expect attendance in the office two days per week, either at a Real Chemistry office or onsite with clients. We are also actively opening new office locations, so if one opens near you, our Real HART policy will apply. We are not looking for attendance for the sake of attendance but believe that the opportunity to coordinate in-office team meetings, 1:1 meetings with managers, taking advantage of on-site learning, and connecting with client partners is a critical to delivering on our purpose of making healthcare what it should be. Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities. We call this our Real Hybrid and Regional Teams (Real HART) approach. Real Chemistry believes we are best together – and our workplace strategy fosters connection and collaboration in person – but also supports flexibility for our people.

Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. Should you require accommodations throughout the interview process please let your recruiter know.

*Notice: Real Chemistry and its affiliates' names are being misused by scammers through messaging services, fake websites, and apps. Do not share personal or financial information or make payments to any unverified sources claiming to be connected to Real Chemistry. We are working to stop these unauthorized activities and protect our community. Read more here.