Senior Paid Demand Generation Specialist (B2B SaaS)

Are you a B2B SaaS performance marketing veteran who thrives on complexity? Do you see paid media not just as channels, but as a sophisticated demand generation engine?

We are seeking an experienced, high-impact Senior Paid Demand Generation Specialist to architect, execute and scale our paid acquisition strategy. This is not a role for simple platform management, we need a strategic operator who can master the full-funnel complexity of our B2B SaaS product, targeting diverse and global audiences. You will own the budget, the platforms, the strategy and the measurable success of our entire paid demand ecosystem.

• Strategy & Architecture: Design, launch and perpetually optimize comprehensive paid advertising strategies across platforms to drive sustainable, measurable demand generation
• Budget Ownership: Direct and manage the entire paid media budget, dynamically allocating spend based on real-time performance, LTV and strategic growth goals
• Optimization & Testing: Own the rigorous A/B testing framework across ad creatives, messaging, targeting and landing page UX to ensure continuous performance uplift
• Performance Reporting: Utilize ad tracking tools and our reporting stack (including Hubspot) to deliver sophisticated, actionable performance reports and attribution insights to leadership
• CRO Implementation: Identify and implement conversion rate optimization strategies across the paid acquisition funnel to increase lead quality and volume
• Cross-Functional Collaboration: Partner closely with Content, Product Marketing, and Sales teams to ensure messaging alignment, creative excellence and seamless lead handover

• 1+ years of experience of working at the performance marketing agency in a similar role