Creative Media Strategist - 18781

Location: Remote
Employment Type: Full-Time (Contractor)
Working Hours: Overlap with U.S. time zones preferred
Reports To: Marketing Leadership

We are a fast-growing e-commerce operator building and scaling a portfolio of consumer brands across Amazon and DTC channels.

Our growth is driven by creative-led performance marketing, where testing, iteration, and storytelling are core to success.

We are hiring a Creative Strategist to lead the development and execution of high-performing ad creatives.

This role is responsible for:

• Deciding what creative to test
• Sourcing and managing creative production
• Supporting execution and iteration

You will work closely with the Media Buyer to ensure creative output aligns with performance goals.

• Develop and prioritize creative concepts for paid media campaigns
• Build structured testing roadmaps (hooks, angles, formats, messaging)
• Identify trends and winning patterns across campaigns

• Source creative assets from:
  • UGC creators
  • Freelancers
  • Agencies
• Write briefs and manage production timelines
• Ensure creative output aligns with brand and performance goals

• Analyze performance data in partnership with the Media Buyer
• Identify top-performing creatives and iterate on them
• Continuously refine messaging, hooks, and formats

• Create or edit basic ad creatives when needed
• Use tools such as:
  • Canva
  • Adobe Suite (basic level)
  • AI tools (Midjourney, CapCut, etc.)
• Make quick iterations for testing purposes

• Stay up-to-date with:
  • Paid social trends
  • UGC formats
  • Competitor creatives
• Bring new ideas proactively to the team

• 2–5+ years of experience in:
  • Creative strategy
  • Performance marketing
  • Paid social (Meta-focused)
• Strong understanding of what makes ads convert
• Experience working with UGC and direct response creatives
• Ability to analyze performance and iterate quickly
• Strong English communication skills

• Experience in DTC / e-commerce brands
• Basic design or video editing skills
• Experience managing freelancers or creative partners
• Familiarity with TikTok and short-form video trends

• Consistent pipeline of new creative tests
• Clear improvement in ad performance driven by creative
• Fast iteration cycles and strong feedback loops
• High-performing creatives identified and scaled quickly

• Creative thinker with strong marketing instincts
• Data-informed decision maker
• Fast-moving and highly iterative
• Strong sense of consumer psychology and messaging