Business Development Manager

As a Business Development Manager, you’ll act as the growth activator for a portfolio of clinics, translating GTM strategies and playbooks into practical, clinic-specific growth plans.

You’ll work closely with clinic leaders to understand their market, business and priorities, adapt the right growth initiatives to their needs, and support activation across areas such as service growth, memberships, patient conversion and new program launches.

You’ll report to the Director of GTM Strategy & Implementation.

• →Partner with clinic leaders to translate GTM strategies and priorities into actionable clinic-level growth plans.

• →Adapt network playbooks, programs and tools to the needs, market and opportunities of each clinic.

• →Lead the activation of growth initiatives across areas such as service launches, memberships, patient acquisition, conversion and cross-category growth.

• →Coordinate with Marketing, L&D and other partners to ensure clinics have the tools, training and support required to execute.

• →Support clinics through implementation, removing barriers and driving momentum from plan to activation.

• →Monitor key performance indicators to understand progress, identify opportunities and adjust activation plans as needed.

• →Share clinic feedback, barriers and emerging opportunities with GTM to help strengthen future programs and playbooks.

• →Build strong relationships with clinic leaders and act as a trusted partner in driving sustainable growth.

• 5+ years of experience in business development, growth, marketing, operations or a related field.

• Strong commercial acumen and ability to translate strategy into practical action.

• Experience managing multiple initiatives, stakeholders or locations simultaneously.

• Strong relationship-building and influencing skills.

• Ability to interpret performance data and use it to guide priorities and decisions.

• Strong project management and execution skills, with an ability to move initiatives forward.

• Clear, concise communication and comfort working with both frontline teams and senior leaders.

• Willingness to travel to clinics as required.

• A bachelor’s degree in business, marketing, communications, or a related field; a master’s degree is considered an asset.

• Experience in healthcare, aesthetics, retail, or other multi-location service businesses.