Business Development Leader - Software & PLC Solutions
Quick Summary
This position is listed on behalf of a partner company, which manages all applications and next steps.
This is an exciting opportunity for an experienced business development professional to drive growth across industrial software, programmable logic controllers (PLCs), and automation solutions throughout North America. You will lead market development strategies, identify new growth opportunities, and strengthen customer adoption across diverse industrial sectors. Working closely with sales teams, channel partners, OEMs, system integrators, and technology stakeholders, you will build strategic relationships and accelerate commercial success. The role combines technical expertise, strategic thinking, and commercial leadership to expand market presence and deliver sustainable revenue growth. You will collaborate with cross-functional teams to shape customer-focused solutions, influence product direction, and support digital transformation initiatives. This remote position offers the opportunity to make a measurable impact in a dynamic, innovation-driven industrial technology environment
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Develop and execute business development strategies across North America for industrial software, visualization, edge computing, and PLC-related solutions, aligned with regional and global business priorities.
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Identify high-potential industries, applications, territories, and partner channels to increase market penetration and generate sustainable revenue growth.
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Build and advance strategic sales opportunities by engaging customers early, developing compelling value propositions, and coordinating the resources needed to move opportunities through the sales cycle.
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Maintain a strong, measurable opportunity pipeline while supporting CRM discipline, forecasting, performance tracking, and regular opportunity reviews.
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Collaborate with regional sales teams and channel leaders to develop account plans, targeted campaigns, and sales enablement initiatives that improve market coverage and commercial effectiveness.
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Establish and strengthen executive-level relationships with key customers, distributors, OEMs, system integrators, and technology partners.
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Promote integrated, software-led solutions by connecting industrial software capabilities with PLCs, control systems, edge technologies, and broader automation applications.
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Partner with Marketing to develop market positioning, demand-generation programs, customer success stories, and sales tools tailored to priority industries.
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Work with Product Management, Engineering, R&D, Quality, and Support teams to communicate market needs, influence product development priorities, and enhance the customer experience.
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Monitor customer requirements, competitor activity, emerging technologies, and market trends, translating insights into actionable strategies and business cases.
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Represent the portfolio at customer meetings, industry events, partner forums, and internal leadership reviews.
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Communicate business performance, pipeline health, market opportunities, risks, and strategic recommendations to leadership.
Requirements
~2 min read-
Bachelor’s degree in Engineering, Computer Science, Business, or a related discipline, or equivalent relevant professional experience.
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At least 8 years of experience in industrial automation, control systems, industrial software, or a related technology market, with demonstrated success in business development, sales, product management, or solution commercialization.
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Working knowledge of PLCs and industrial software ecosystems, including one or more of the following: HMI/SCADA, edge computing, data connectivity, visualization, industrial applications, or digital transformation solutions.
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Proven ability to develop new markets, build qualified opportunity pipelines, and advance complex customer engagements and strategic partnerships.
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Experience working across direct sales organizations, channel partners, OEMs, system integrators, or technology ecosystems.
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Strong communication, presentation, negotiation, and relationship-building skills, including the ability to engage effectively with senior executives and technical stakeholders.
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Demonstrated ability to coordinate cross-functional initiatives, influence stakeholders, and operate successfully across business units, geographies, and cultures.
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Strategic thinking, sound commercial judgment, and the ability to translate complex market information into actionable growth plans.
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Willingness and ability to travel regularly within North America.
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Preferred qualifications: An MBA or advanced technical degree; experience commercializing industrial software or recurring-revenue solutions; familiarity with North American industrial markets and channel-led go-to-market strategies; knowledge of automation technologies and industrial partner ecosystems; and experience developing value propositions, market-entry strategies, partner programs, or strategic business cases.
What We Offer
~2 min readLocation & Eligibility
Listing Details
- Posted
- October 13, 2026
- First seen
- October 13, 2026
- Last seen
- October 13, 2026
Posting Health
- Days active
- 0
- Repost count
- 0
- Trust Level
- 68%
- Scored at
- October 13, 2026
Signal breakdown
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