Business Development Manager

About Us:

Klaiya is an advertising agency that specializes in brand and performance marketing, e-commerce services, and influencer marketing. We focus on helping businesses establish and enhance their online presence and brand awareness. With a team of marketing experts, e-commerce specialists, and innovative creatives, we are one of the leading digital marketing solution providers in the Philippines.

The Opportunity:

We're seeking an ambitious and results-oriented Business Development Manager to drive our agency's growth by identifying and securing new client partnerships. This unique role requires a blend of exceptional sales acumen and the ability to confidently present and educate potential clients through engaging seminars and workshops. If you thrive on building relationships, closing deals, and sharing your expertise, we want to hear from you!

Key Responsibilities:

New Business Acquisition:

• Proactively identify, prospect, and qualify new business opportunities within target industries and sectors.

• Develop and maintain a robust pipeline of potential clients through various channels, including cold outreach, networking, referrals, and market research.

• Conduct compelling sales presentations, pitches, and proposals to prospective clients, effectively articulating our agency's value proposition and tailored solutions.

• Lead negotiations and close new business deals to achieve and exceed assigned sales targets.

• Collaborate with the agency's strategy, creative, and accounts teams to develop customized media solutions that meet client objectives.

• Stay updated on industry trends, competitor activities, and market conditions to identify new growth areas.

Seminar & Workshop Facilitation:

• Develop and deliver engaging and informative seminars, workshops, and webinars for prospective clients and industry groups on relevant media, advertising, and marketing topics 

• Tailor seminar content to address the specific needs and pain points of target audiences.

• Utilize seminars as a lead generation tool, nurturing relationships and identifying new sales opportunities.

• Represent the agency at industry events, conferences, and networking functions, actively promoting our services and capabilities.

• Gather feedback from seminar attendees to continuously improve content and delivery.

Relationship Management:

• Build and maintain strong, long-lasting relationships with key decision-makers and stakeholders.

• Act as a primary point of contact for new clients during the onboarding phase, ensuring a smooth transition to the dedicated account management team.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, Advertising, or a related analytical field.

• 3 years of demonstrable experience in business development or sales within a media agency, advertising agency, or digital marketing firm, with a strong emphasis on performance marketing and/or brand strategy. 

• A deep understanding of "Brandformance" concepts and strategies, and the ability to articulate how they drive integrated value for clients.

• Proven experience and exceptional ability in public speaking, conducting persuasive presentations, and facilitating interactive workshops/seminars, particularly on complex marketing topics.

• Strong analytical skills with the ability to interpret data, connect brand metrics to performance KPIs, and present data-driven insights.

• Solid understanding of the Philippine media landscape, digital advertising ecosystems (e.g., programmatic, social, search), and emerging marketing technologies.

• Exceptional communication (verbal and written), negotiation, and interpersonal skills.

• Highly proactive, self-motivated, and capable of managing a robust sales pipeline and multiple initiatives independently.

• Proficiency in CRM software (e.g., Salesforce, HubSpot) and advanced presentation tools (e.g., PowerPoint, Keynote).

• Ability to thrive in a fast-paced, collaborative, and results-driven agency environment.

What We Offer:

• Competitive salary and an attractive, performance-based commission structure.

• Significant opportunities for professional growth and leadership in a rapidly evolving marketing domain.

• A stimulating and innovative work environment focused on cutting-edge brandformance strategies.

• Exposure to a diverse portfolio of challenging and impactful client projects.

• Comprehensive health and wellness benefits.