Account Executive

Job Title: Account Executive
Department: PR & Marketing
Reports To: Senior Account Executive (and above)

The Account Executive (AE) is responsible for developing and executing PR and social media strategies for NKPR and its clients. This role serves as a project manager on assigned accounts, overseeing day-to-day client relationships, ensuring deliverables are met, and driving results aligned with client objectives such as awareness, media coverage, sales, and new business opportunities.

Key Accountabilities

Strategy & Client Management

• Drafts annual (or quarterly/bi-annual, depending on client needs) PR strategies and plans.
• Monitors results and business impact; flags significant wins or underperformance to Account Manager.
• Evaluates opportunities for strategic value and provides counsel to clients.
• Researches and recommends strategic or creative partnerships.
• Contributes to weekly account planning, making recommendations to prioritize resources.
• Leads client update calls and ensures agendas are prepared.
• Reviews and analyzes coverage reports for client updates.
• Prepares and manages account budgets.
• Conducts social media audits and provides actionable content recommendations.

Media & Influencer Relations

• Reviews and provides feedback on media/influencer lists.
• Contributes to development of compelling story angles.
• Oversees and executes pitching calendars.
• Provides coaching and feedback on pitches drafted by junior team members.
• Pitches media directly and secures coverage across platforms (product placement, features, broadcast, business).
• Drafts media materials including press releases, statements, and Q&A responses.
• Develops and manages influencer programs.
• Oversees showroom activations, client product drops, and ensures showroom pulls are executed.

Event Management

• Develops and manages event critical paths, budgets, and run-of-show documents.
• Prepares roles and responsibilities (R&Rs) for the NKPR team and identifies resourcing needs.
• Oversees AC deliverables, including vendor contracts, invite lists, RSVP tracking, critical paths, and creative elements.
• Provides timely updates to senior leadership/Natasha when required.

Financial Management

• Prepares and manages client budgets.
• Coordinates with Finance/Operations to ensure accurate invoicing.
• Educates junior team members on financial best practices.
• Tracks contract end dates and identifies upsell opportunities.

Leadership & Coaching

• Manages Account Coordinators and interns, fostering development through constructive feedback.
• Leads by example, encouraging creativity, accountability, and professional growth.

Reporting, Administration & Other Responsibilities

• Provides weekly internal updates to managers.
• Participates actively in brainstorms and all-staff meetings.
• Completes activity reports, manages personal time on accounts, and flags discrepancies in workload to managers.

Work Environment & Benefits

• Hybrid work model (4 days in-office)
• Competitive salary and benefits package
• Health and dental coverage
• Paid personal days
• Summer Fridays
• Professional development and mentorship opportunities
• Open concept, collaborative workspace
• Casual dress code

NKPR values cultural diversity in the workplace and is committed to equity, inclusivity, and accessibility. We encourage applications from all qualified individuals.

Inclusion & Culture
At NKPR, we believe the best ideas come from diverse perspectives. We’re committed to building a workplace where everyone feels seen, heard, and valued—where different backgrounds and experiences are not just welcomed, but celebrated.

Ours is a culture rooted in respect, collaboration, and continuous learning. Whether you’re leading a campaign or pitching a story, you’ll be supported by a team that wants you to grow and succeed.