CPT-10948 Lead Generation & Outreach Marketing Virtual Assistant

• Identify and build targeted lead lists from:
  • LinkedIn (primary platform)
  • Instagram and other relevant platforms
• Research professionals in:
  • Leadership
  • Digital marketing
  • Business consulting
• Gather accurate contact details (email, profiles, etc.)
• Maintain organized lead databases

• Execute outreach campaigns via:
  • LinkedIn messaging
  • Email marketing
• Contact influencers and professionals to:
  • Promote the platform
  • Encourage collaboration or exposure
• Personalize outreach messages based on lead research
• Conduct follow-ups to maximize response rates

• Assist in setting up and executing email campaigns
• Track outreach performance and engagement metrics
• Suggest improvements to messaging and targeting strategies
• Support implementation of lead magnets or promotional offers

• Maintain accurate records of:
  • Leads generated
  • Outreach activities
  • Responses and conversions
• Provide weekly performance reports
• Track progress toward subscriber growth goals

• 2–4+ years experience in:
  • Lead generation
  • Sales development
  • Digital marketing outreach
• Strong experience with:
  • LinkedIn outreach (required)
  • Email marketing campaigns
• Excellent research and data gathering skills
• Strong written English communication skills
• Ability to personalize and adapt messaging
• Highly organized and detail-oriented
• Self-starter with ability to work independently

• LinkedIn (Sales Navigator preferred)
• Email platforms (Gmail, Outlook, or outreach tools)

• Google Sheets / Excel
• CRM tools (HubSpot, Pipedrive, or similar – a plus)

• Google Workspace
• Slack or similar tools (if implemented)

Consulting / Leadership Development / Digital Platform (Subscription-Based Community)

• Contracted Hours per Week: 20 Hours
• Scheduled Working Days: Monday through Friday (unless otherwise mutually agreed in writing)
• Daily Working Time: Flexible within 9:00 AM – 5:00 PM EST.

Note: The Company will make reasonable efforts to align the Assigned VA’s schedule with the Client’s preferred hours as set forth above. However, availability may vary based on time zones, capacity, and the contracted hours set in this SOW. Any changes must be mutually agreed to in writing through a revised SOW.

• Contractors will operate under a Master Services Agreement and a Statement of Work
• This is not an offer of employment; contractors are not employees of 20four7VA or any client
• All compensation is processed through 20four7VA according to the terms of the engagement

• REQUIRED SERVICE: Marketing VA
• REQUESTED EXPERIENCE TIER LEVEL: Senior Level
• Contracted Hours per Week: 20 hours/week (scalable to 40 hours)
• Daily Working Time: Flexible within 9:00 AM – 5:00 PM EST
• Scheduled Working Days: Monday-Friday
• Number of VAs: 1
• GENDER PREFERENCE: None
• LANGUAGES SPOKEN/PREFERENCE: English
• ACCENT PREFERENCE: Level A–C (Good English communication required)
• REGION PREFERENCES: Any